Privacy Policy

PRIVACY POLICY

Last Updated: October 2026

This Privacy Policy explains how this online store (“Store”, “we”, “us” or “our”) collects, uses, shares and protects personal information when customers and visitors (“you” or “your”) use the Store, place an order or communicate with us.

We process personal information in accordance with applicable data protection and privacy laws.

This Privacy Policy should be read together with our General Terms & Conditions, Shipping & Delivery Policy, Return & Refund Policy and Cookie Policy where applicable.

1. Personal Information We Collect

Depending on how you interact with the Store, we may collect:

Identity information, such as your name and customer or account details;
Contact information, such as your email address, telephone number, billing address and delivery address;
Order information, including products ordered, order number, purchase amount, shipping method, returns and refunds;
Payment information, including transaction references, payment status and information provided by payment processors;
Technical information, including IP address, browser, device, operating system and website interactions;
Customer service information, including correspondence, complaints, return requests and information you provide when contacting us;
Fraud and security information, including information reasonably necessary to identify suspicious or unauthorised transactions.

Complete payment card details may be processed directly by independent payment providers and may not be stored by us.

2. How We Collect Personal Information

We may collect personal information:

directly from you;
when you place an order;
when you create or use an account;
when you contact customer support;
when you subscribe to marketing communications;
automatically when you interact with the Store;
from payment processors;
from fulfilment and delivery providers;
from fraud-prevention, analytics and technology providers where legally permitted.

3. How We Use Personal Information

We may use personal information to:

process and manage orders;
process payments;
fulfil and deliver purchases;
provide tracking information;
process returns, exchanges and refunds;
provide customer support;
respond to complaints;
prevent fraud and unauthorised transactions;
secure and operate the Store;
maintain transaction and business records;
comply with tax, accounting and legal obligations;
improve our Store and services;
analyse Store performance;
send marketing communications where permitted;
respond to payment disputes and chargebacks;
establish, exercise or defend legal claims.

We will not use personal information for materially incompatible purposes unless permitted or required by applicable law.

4. Legal Bases for Processing

Where applicable data protection law requires a legal basis, we may process personal information on the basis of:

Contract — where processing is necessary to process payments, fulfil orders, deliver products, process returns or provide customer service.

Legal obligations — where processing is necessary to comply with tax, accounting, regulatory or other legal requirements.

Legitimate interests — where reasonably necessary for fraud prevention, Store security, service improvement, dispute resolution and protection of our legal rights, provided those interests do not improperly override your rights.

Consent — where required for activities such as certain marketing communications, non-essential cookies, analytics or personalised advertising.

Where processing is based on consent, consent may be withdrawn at any time, subject to applicable law.

5. Payments, Fraud Prevention and Disputes

Payments may be processed by independent payment service providers.

These providers may process information for purposes including:

payment authorisation;
transaction processing;
identity verification;
fraud prevention;
security monitoring;
regulatory compliance.

We may receive payment status, transaction references and risk information without receiving complete card credentials.

Where reasonably necessary and lawful, transaction, order, delivery, tracking, refund and communication information may also be used or disclosed to payment processors, banks or card networks to prevent fraud or respond to payment disputes and chargebacks.

Nothing in this policy limits a customer’s legitimate rights concerning payment disputes.

6. Fulfilment, Shipping and Service Providers

We may share information with trusted service providers where reasonably necessary to operate the Store and provide our services.

These may include:

e-commerce platform providers;
payment processors;
fulfilment centres and warehouses;
carriers and logistics providers;
customer service providers;
hosting and technology providers;
fraud-prevention and security providers;
analytics and marketing providers;
professional, accounting or compliance advisers.

For delivery purposes, information such as your name, delivery address, telephone number, order reference and relevant customs information may be shared with fulfilment providers, carriers or authorities where necessary.

Service providers may process personal information subject to their role, applicable agreements and legal obligations.

7. Cookies and Analytics

The Store may use cookies, pixels, local storage and similar technologies for purposes including:

essential Store functionality;
shopping cart and checkout functionality;
security and fraud prevention;
remembering preferences;
analytics and performance measurement;
marketing and advertising where permitted.

Where legally required, non-essential technologies will only be used after the required consent has been obtained.

You may manage available preferences through the Store’s cookie controls and/or your browser settings.

Further information may be provided in our Cookie Policy.

8. Marketing and Advertising

Where permitted by law, we may use personal information to send communications about products, promotions or Store updates.

Where consent is required, marketing communications will only be sent after the appropriate consent has been obtained.

You may unsubscribe from marketing communications at any time using the unsubscribe functionality provided in the relevant communication.

Unsubscribing from marketing does not prevent necessary communications relating to orders, payments, delivery, refunds, security or customer service.

Where permitted and subject to applicable consent requirements, information about Store interactions may also be used to measure or personalise advertising.

9. International Data Transfers

Because we may use international service providers, personal information may be processed outside the country in which you reside.

Where applicable law requires safeguards for international transfers, appropriate lawful safeguards will be used.

These may include adequacy decisions, contractual protections or other recognised transfer mechanisms.

10. Data Retention

Personal information is retained only for as long as reasonably necessary for the purposes for which it was collected and to comply with applicable legal, tax, accounting, security and regulatory requirements.

Certain transaction records may be retained for longer periods where necessary to:

comply with legal obligations;
prevent fraud;
resolve payment disputes;
establish or defend legal claims.

When information is no longer reasonably required, it may be deleted, anonymised or otherwise securely disposed of, subject to applicable law.

11. Data Security

We use reasonable technical, administrative and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration, disclosure or destruction.

However, no online transmission or storage system can be guaranteed to be completely secure.

Customers are responsible for protecting passwords and account credentials under their control.

12. Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

access personal information held about you;
correct inaccurate information;
request deletion of personal information;
request restriction of processing;
object to certain processing;
withdraw consent;
request data portability;
object to direct marketing;
lodge a complaint with a competent data protection authority.

Where the EU GDPR, UK GDPR or similar legislation applies, these rights will be handled in accordance with the applicable law.

We may request reasonable information to verify your identity before fulfilling certain privacy requests.

13. Children and Third-Party Services

The Store is not intended to knowingly collect personal information from children below the minimum age at which they may lawfully provide such information without parental or guardian authorisation.

If we become aware that personal information has been collected contrary to applicable law, reasonable steps will be taken to address the matter.

The Store may also contain links to independent third-party websites or services. We are not responsible for the privacy practices of independent third parties, and customers should review their applicable privacy policies.

14. Legal Disclosure and Policy Changes

We may retain or disclose personal information where reasonably necessary to:

comply with applicable law;
respond to valid legal processes or lawful authority requests;
prevent or investigate fraud;
protect our legal rights;
establish, exercise or defend legal claims.

We may update this Privacy Policy from time to time to reflect changes to our services, technology, service providers or legal requirements.

The most recent version will be made available through the Store, and material changes will be communicated where required by applicable law.

Company Identification & Contact

Company Number: 10859024

For privacy questions, data protection requests or other enquiries concerning this Privacy Policy, please contact:

Email: [EMAIL ADDRESS]